Luxury watches are more than just timepieces - they're symbols of craftsmanship, heritage, and precision engineering. However, myths and misconceptions continue to circulate, often deterring potential collectors or misleading enthusiasts. Let's set the record straight by debunking seven of the most persistent luxury watch myths.
Myth 1: Quartz Watches Aren’t True Luxury
Many believe that a luxury watch must have a mechanical or automatic movement to be considered "true luxury," dismissing quartz as inferior.
Why this myth is misleading:
While traditional watchmaking is often associated with mechanical craftsmanship, quartz watches have their place in the luxury world. Brands like Cartier, Grand Seiko, and even Patek Philippe have produced high-end quartz models with impeccable precision, finishing, and design.
Take the FP Journe Élégante quartz movement, for example. It features an electro-mechanical movement that goes into standby mode after 35 minutes of inactivity and instantly restarts when worn again, preserving battery life for up to 10 years. This level of complexity and efficiency is rarely seen in traditional quartz movements, proving that luxury quartz watches can be just as impressive as their mechanical counterparts.