Move over blue, goodbye gray, so long, salmon; after a handful of years of trying, the term going green has firmly latched onto the watch world. You’ve no doubt noticed by now, green dials are
everywhere these days, and it’s hard to think of a leading luxury watch brand in the market that hasn’t adopted its own verdant variant. Much like blue, the possibilities for green are endless — a mild mint here, a soft spruce there, and of course the mighty military olive drab, all of which bring their own kind of punch and personality to the watchmaking world.
What’s with the trend, you may wonder? There are a few angles to consider. While case sizes are moving more conservative in scale (generally), aesthetic tastes are growing more bold. In the same way that customisation and personalisation has become a big player in the luxury market, the demand for something different or out-of-the-ordinary has also grown substantially. That in mind, green dials are historically not all that common in comparison to most other colours. Mainstays like blue, red, and even yellow or orange were a more frequent sighting, dating back a few decades, whereas green’s rise to the forefront has been much more recent.
All that in mind, below you’ll find an assortment of our favourites, all available in the shop.